AI, automation and rising customer expectations are transforming how organisations operate. On 9th July 2026, we’re hosting the largest UK Salesforce event for Built Environment, designed to cut through the noise with real stories, practical insights and the latest innovations you can put to action.
For over a decade, the team behind iMMERSIVE have had the pleasure of partnering with some of the UK’s biggest and most innovative Built Environment organisations, helping them achieve exceptional results with Salesforce and prepare for what’s next.
This summer, we’re also proud to be a headline Innovator Sponsor at Agentforce World Tour London on 18th June. World Tour gives you the technology. The Built Environment Summit gives you the context to act on it. Together, they’re the foundation you need to go further with Salesforce this year.
Not registered yet? Secure your spot here.
What to Expect on the Day
Every session at the Summit has been built around the specific challenges and opportunities facing Built Environment businesses right now. There’s no generalist content here, and no filler. Here’s what the day looks like:
Customer panel: Sunbelt Rentals and Persimmon Homes
Hear directly from two organisations who have been through it. Sunbelt Rentals and Persimmon Homes will share their real digital transformation journeys, covering the wins, the hard lessons, and what’s coming next. This is the kind of honest conversation you can’t get from a case study or a LinkedIn post.
Industry keynote
A focused look at the trends and challenges reshaping the sector, where the biggest efficiency gains and quick wins are being unlocked right now, and how the Salesforce advantage is helping forward-thinking Built Environment organisations get ahead.
Agentforce in practice
See how Built Environment organisations are already using AI agents to respond faster, find operational efficiencies, meet rising customer expectations, and close deals quicker. You’ll also hear practical guidance on how you can do the same, whether you’re just starting your Salesforce journey or looking to get more from your existing investment.
Breaking down silos
One of the most consistent challenges we hear from Built Environment leaders is the friction that builds up between sales, operations, and field teams working in isolation. This session explores how connected organisations are reducing that friction, cutting costs, and getting more from the people they already have.
Fresh from World Tour London
Discover the latest innovations, and what all of it means specifically for Built Environment organisations. From how to integrate, unify and surface your data to create solid foundations for success, to the latest innovations for customer service and marketing, there will be something for everyone.
Three Tailored Breakouts: Choose your track
- AI Inspiration and First Steps — Discover how Agentforce drives better outcomes across the full customer lifecycle, with practical guidance for both organisations just starting their Salesforce journey and those looking to get more from their existing investment.
- People, Assets & Field Operations — Explore how leading organisations are transforming the way they manage engineers, assets, and field teams, from smarter scheduling through to full asset lifecycle tracking.
- Supply Chain & Aftercare — See how connecting supply chains, service, and compliance with real-time data is eliminating delays, reducing risk, and creating a more seamless end-to-end operation.”
Networking over food and drink
The day closes with canapés and drinks, and valuable conversation. The Summit brings together senior Built Environment leaders who are navigating the same decisions you are.
Real Projects, Real Decisions, Real Results
Taken together, the Summit will give you a clear picture of how real projects are delivering real outcomes, from smarter decision-making to more connected customer experiences, and the tools and thinking to take back to your own organisation.
Join Us in London
We are incredibly proud to be bringing this Summit to life alongside Salesforce and our incredible sponsors, GoMeddo, UNARIC, Introhive and Nintex. We cannot wait to bring everyone together in London this July.
Having some of the brightest minds in the Salesforce ecosystem means attendees can walk away with more than great content, they get access to the tools, expertise and partnerships genuinely moving the needle for built environment businesses right now.
We will be close to full capacity, but if you would like to attend, please register your interest here and a member of the team will be in touch to let you know if we’re able to offer you a place. We’re looking forward to seeing you there!
